AI IN SOCIAL MEDIA

A virtual influencer, at times described as a virtual persona or virtual model, is a computer-generated fictional character that can be used for a variety of marketing-related purposes, but most frequently for social media marketing, in lieu of human "influencers". Most virtual influencers are designed using computer graphics and motion capture technology to resemble real people in realistic situations.

and examples of virtual influencers:

1. Lu do Magalu


In 2022, Lu do Magalu was the most followed virtual influencer. Currently, she is also the virtual human with the most visibility in the world, making it easy to understand why she would top this list. 

She boasts more than 14.6 million followers on Facebook, 6 million followers on Instagram, more than 2.6 million YouTube subscribers and over 1.3 million followers on Twitter and TikTok respectively. Though, her fame and reach is mostly limited to Brazil from where she originates. 

She made her first appearance more than a decade ago on behalf of Magazine Luiza, one of the biggest retail companies in Brazil, to market iBlogTV on YouTube. Since then, she has been featured in product reviews, unboxing videos and she has also shared software tips on behalf of this retail giant.  

2. Lil Miquela


Miquela Sousa, or better known as Lil Miquela, is a virtual robot model who has worked with some of the top fashion brands like Prada, Dior and Calvin Klein. She also released one single, “Not Mine”, in 2017 and debuted her first music video, “Hard Feelings”, at Lollapalooza’s online festival earlier this year. 

This freckled Brazilian-American beauty was created by Brud, a startup based in Los Angeles. She has 3 million Instagram followers, dubbed as “Miquelites”, 3.6 million TikTok followers and more than 31,000 Twitter followers.

Comments

Post a Comment

Popular posts from this blog

ai art

Image
  “If people trust artificial intelligence (AI) to drive a car, people will most likely trust AI to do your job.”  – Dave Waters , a   former Curator of Mineralogical and Petrological Collections in the Museum, and a  specialized in the art ai industry. AI Art is a type of computer-generated art that is created by artificial intelligence using text prompts. A user simply types what they want, they take an abstract idea and the AI brings it to life. There are many different types of AI Art generators as well, some use deep learning to create paintings or drawings that are realistic and others use generative adversarial networks to create images. Examples of these AI Art generators are Midjourney and  Lensa. https://lensa.app/ https://www.midjourney.com/home Unveiling the Canvas: how does it work? How does AI generate images? In simple terms, AI digital art or AI digital images are generated by a machine learning algorithm or process. This means that a machine has...
Read more
  AI art can take various forms, leveraging different techniques and approaches. Here are some types of AI art: Generative Art : This involves using algorithms to generate artwork autonomously. Generative adversarial networks (GANs) and variational autoencoders (VAEs) are commonly used in generative art to create images, music, or other forms of creative output. Style Transfer : Style transfer algorithms apply the style of one image to another, creating new artistic interpretations. These algorithms can combine the content of one image with the style of another, resulting in unique and often surreal artworks. DeepDream : DeepDream is a technique developed by Google that utilizes convolutional neural networks to enhance and modify images in a way that amplifies patterns and textures. The result is a dream-like, psychedelic interpretation of the original image. Text-based Art : AI models trained on text data can generate poetry, stories, or other textual artworks. These models can...
Read more

the impact

 the impact of AI art  AI art has a positive impact on art, technology, and society by fostering creativity, accessibility, collaboration, cultural preservation, technological innovation, new perspectives, cultural exchange, and ethical discourse. As AI art continues to evolve and mature, its positive influence on various aspects of human experience is likely to grow, shaping the future of art and technology in profound ways. so if AI art sounds so good why is it so hated and disliked? While AI art brings about numerous positive impacts, it also raises certain concerns and challenges that need to be addressed. Here are some potential drawbacks or negative impacts of AI art: Loss of Human Touch : One of the primary criticisms of AI art is the perceived lack of human emotion and intentionality in the creative process. While AI algorithms can generate impressive artworks, they may lack the depth, nuance, and emotional resonance associated with human-created art, leading to conc...
Read more